Stands design

Stand order

Our company organises over 50 exhibitions annually in different cities of Russia with the participation of more than 2500 exhibitors. We advise our clients on the design and construction of stands on a daily basis. We have all the information about the possibilities of venues and the requirements for the construction of stands on them, about successful solutions in terms of design and decoration of stands.

Based on this knowledge and experience, we have developed our own line of stands for exhibitors. The presented sets of stands meet most of the requirements of the exhibitors; however, each of the options is subject to changes to meet customer needs.

Providing services for the development and construction of stands, we carry out all communications with the venues and provide architectural supervision, guarantee transparent, flexible pricing.
How to choose a stand?
Study our catalogue of stands. Contact the technical service manager and discuss the details. Before choosing a stand design, our manager will advise on issues that may affect the concept of the stand. Consultation with our specialist will help to avoid mistakes when planning the stand construction. What questions should be discussed:

• Type, size and number of exhibits you plan to show
• Number of personnel to be employed at the booth
• Events that you plan to hold at the stand
• Methods of attracting visitors to your booth that you plan to use at the exhibition.

‘7 Peaks’ package

The package ‘7 Peaks’ includes custom design stands. Exhibitors can choose one of the 7 styles, which differ both in appearance and functional design. The surfaces of the stand are used for content placement, which provides vast opportunities for customisation and attracting visitors’ attention. The “7 Peaks” package allows you to participate in the exhibition with an individual stand much cheaper than if you order custom built stand from a third-party developer. At the same time, ‘7 Peaks’ stands are located in high-traffic zone, surrounded by stands of a similar design level.

The price of the package ‘7 Peaks’ includes: rental of exhibition space, construction and power supply. The complete set of the stand depends on its size, but each option has the most necessary equipment for working at the exhibition: utility room, information desk, furniture, carpet, lamps, sockets, company name and logo on the name board and information pod.

The 7 Summits package can be improved with additional lighting, furniture, display cabinets, as well as placing your content, multimedia screens and exhibit display elements on the surfaces of the stand. The cost of package improvements is calculated separately by the technical service manager.

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‘Ravenna’ package

The "Ravenna" package is equipped with a stand consisting of elements of a premium class structure. This allows exhibiting with a visible and attractive booth at minimal cost. At the same time, the stands of the Ravenna package are located in high-traffic zone.

The cost of the Ravenna package includes: space, construction and power supply. The complete set of the stand depends on its size, but each option has the most necessary equipment for working at the exhibition: a utility room, an information pod, furniture, carpet, lamps, socket, the name and logo of the company on the name board.

The Ravenna package can be improved with additional lighting and furniture, display cabinets, as well as placing your content on the surfaces of the stand. The cost of package improvements is calculated separately by the technical service manager.
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‘Standard’ stands


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The ‘Standard’ package includes basic structure shell scheme. This allows you to participate in the exhibition with minimal costs, which is the main advantage of the Standard package.

The price of the package covers: space, construction and power supply. The complete set of the stand depends on its size, but each option has the most necessary equipment for working at the exhibition: furniture, carpet, lamps, socket and the board name.

The "Standard" package can be improved with additional lighting and furniture, utility room, display cabinet, as well as placing your content on the surfaces. The cost of services to improve the "Standard" package is calculated separately by the technical service manager.

How the stand design affects visitors’ behavior?

An ideal exhibition stand guides visitors through a classic behavioral sequence and should: attract, raise interest, encourage interaction with the exhibitor. The three stages should take no more than three seconds – the time which visitor spends while moving along the aisles to see the stand, identify the brand and understand the essence of the offer.

Each part of the formula has its design solutions. For example, light, color, and action work best to attract attention. A well-lit booth with bright colors and multimedia screens showing dynamic content will attract more visitors than a pale and dimly lit booth. A poorly understood and unclear display of products on the stand can scare off even those visitors who are attracted by light, color and action.

Contact our technical service managers to get the best solution to increase the number of visitors of your stand.

Technical manager contacts

Ekaterina Yakovleva
Tel. +7 (495) 252-11-07 , add. 1665
ext. Elena.Polyanskaya@mvk.ru
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